#SPOTLIGHT
📣 Brand Story Machine
Most startups skip brand strategy—or waste weeks and way too much money doing it.
Brand Story Machine flips the script. For just $3,400 and one day, you get what typically takes agencies $20K+ and several weeks to deliver: a complete brand strategy and go-to-market messaging toolkit.
Guided by a human expert and powered by AI, it’s fast, founder-friendly, and built for early-stage companies that need to move quickly, sound sharp, and stand out to investors, customers, and hires.
No bloated process. No agency price tag. Just clarity—delivered fast.
- The Daily Edge
AI Workforces Are Already Here—and California Is the Test Lab
California startups are quietly replacing up to 30% of internal processes with AI agents. It’s not just customer support bots—think internal tools automating product QA, marketing ops, and even cold outreach.
One SF-based fintech just reduced their GTM team from 9 to 4 after deploying a GPT-4-tuned internal growth agent. Another DTC health brand in Venice now runs weekly ad optimizations with no human in the loop.
If you’re not already testing AI to offload work, you’re burning time and budget. The edge isn’t just about who builds AI tools—it’s about who uses them first and smartest.
→ Consider this your green light: review the repetitive work your team does and test one internal agent for it this week.
🚨Red Flag Alert
California’s ERTC Crackdown Has Begun
The California Franchise Tax Board (FTB) has joined the IRS in cracking down on questionable Employee Retention Tax Credit (ERTC) claims. On April 15, the FTB released new audit protocols aligned with IRS guidance—targeting businesses that worked with aggressive “credit mills.”
If you claimed the ERTC, especially via a third-party advisor, double-check your eligibility and documentation now. The IRS has already initiated over 12,000 audits nationally, and California businesses are squarely in the spotlight.
⚠️ Pro Tip: Founders should prepare for audits even if you didn’t intentionally overclaim. A legitimate credit with bad documentation could still land you penalties.
💡Get Real Customers—Not Just Impressions
California Bulletin is where 12,000+ founders, operators, and team leads discover new products they actually buy.
Brands like LIFE ID, Greetigram, and Archetype Legal have used our Spotlight to drive leads, sales, and real traction—not vanity metrics.
For just $50, you get:
✅ A 100-word feature written to convert
✅ A direct call-to-action + your link
✅ 5,000–7,000 opens and 100–150 clicks from people who are ready to buy
If you’re ready to get real customers—not just impressions—this Spotlight is for you.
📂 Founder Resource
The Right Way to Fire Bad Clients Without Burning Bridges
Letting go of a high-maintenance or late-paying client? This article from Harvard Business Review walks through the psychology, scripts, and timing to make client breakups smooth—and sometimes even turn them into referrals.
🔗 Read it here → How to End Client Relationships Gracefully
Data Drop / Opportunity Signal
California’s Small Business Grant Surge: $180M Now Active
Several city and county-level COVID recovery and workforce grants are quietly re-opening with updated eligibility:
Los Angeles County: Relaunched Economic Opportunity Grants—up to $25K for businesses with <20 employees. Deadline: May 8
Oakland: New Resilient Business Fund accepting applications this week for storefront-based businesses
Rural CA: California Office of the Small Business Advocate (CalOSBA) quietly issued new funding for underserved regions—$5K–$15K grants, rolling deadlines
→ Want us to track these weekly and deliver them in one place? That’s what our Grant Navigator Sheet does for Premium members.
Note: Investor Database & Grant Navigator Got an Update
✅ Investor Database ($5K to $5M) –Added new verified investors, updated contact info, and refined filters to save you time.
✅ Tax & Grant Navigator – Added upcoming opportunities, updated state incentives, and cleaned outdated entries.
If you’ve already purchased these, you now have access to the latest version. Check them out below:
View Updated Investor Database
Access Updated Tax & Grant Navigator
Still haven’t grabbed the Investor Database + Tax & Grant Navigator bundle? What are you waiting for—snag the deal now 👇
💼 Investor Database ($5K to $5M) + Tax & Grant Navigator Bundle
Get funded. Save money. Build smarter.
You don’t need another vague spreadsheet.
You need real intros, real savings, and real traction.
That’s why 630+ founders already use this bundle to move faster—with fewer dead ends.
Investor Database:
Filter by check size ($5K–$5M), niche, and region. Every entry includes updated contact info and intro preferences—so you're not guessing how to pitch.
Tax & Grant Navigator:
Unlock hidden savings with a growing list of grants, tax credits, and state-specific incentives—updated weekly so you never miss a window.
📌 Built for lean teams, solopreneurs, and bootstrapped startups who want results, not fluff.
Monthly Access: $29/month
Get full access instantly. Perfect if you're testing the waters or need short-term firepower.
Annual Access: $199/year (Save $149)
Best value. Pay once, stay funded-ready all year. Weekly updates, zero hassle.